Ok, not as bad as that pun, but still.

Back in 1995, the milk industry started using "Got Milk?" as the tagline in their ads.  And it became one of the best-known and most-parodied ad slogans ever.  But now, they've decided to move on to a new tagline . . . "Milk Life."

Milk sales dropped about 1% last year, and they say they want a new approach.

"Got Milk?" won't totally die, though.  It'll still be used in milk ads in California, because the California Milk Processor board originally came up with it.

I'm just...really disappointed with "Milk Life." I can't figure out if the emphasis is "Milk Life" or "Milk Life" and even if I don't drink regular milk anymore, I'd still like to offer my suggestions.

Milk: It's Like Melted Ice Cream!

Milk: Grab Life By The Teet!

Mix Your Milk With My Coco Puffs, Milky Milky Coco, Mix Your Milk With My Coco Puffs, Milky Milky Right! (That one's a bit lengthy...)

Milk: It's Filled With Pus!

Let's hear your suggestions!

More From B100